Sample report · Step 02 · One-time report

Brand and name

Three names tested for the shelf, the web and a trademark screen, then a wordmark, a colour set and a voice that sounds like the people who make it.

For: Northfield Kitchen, Roasted Tomato Salsa, Medium, 16 oz (a made-up brand)Delivered in: 7 working days

This step is one chapter of the printed 24-page report.

or download the PDF

Scores

Northfield KitchenChosen

Reads on the shelf92

Domain free88

Trademark screen90

Ridge & RowRunner-up

Reads on the shelf84

Domain free61

Trademark screen70

SunlineCrowded name

Reads on the shelf78

Domain free40

Trademark screen52

Why Northfield Kitchen

It sounds like a place, not a slogan. It reads from two metres away, the .com is free and the trademark screen found no food-class conflicts.

A screen, not legal advice. A trademark attorney confirms before filing.

← Idea and market brief Get this for your food Packaging and redesign →

Get clear before the expensive commitments

A 30-minute call tells you what you need next and what you would receive. The same four steps for every path, and you decide at the end of each one whether to go on.

Step 1A 30-minute call

You tell us what you make and what you need. No slides. We say plainly if we are not the right fit.

Step 2Quick research

A short brief: who buys, what the rules say, where the price room is, and the sources behind each answer.

Step 3Plan and build

The pages, videos, reports and outreach drafts the plan needs, in your brand.

Step 4Launch and measure

You approve every send and post. We report what worked and change what did not.

Sell to grocery

Who it's for

Industries

Labels

Free tools

Stories

Demos

Company

Brand and name

Scores

Why Northfield Kitchen

On dark

On light

One colour

Small sizes

How we sound

Lines we would use

Lines we would not

You get this once, in your dashboard

How it arrives

What you see in the dashboard

Reports and files

Get clear before the expensive commitments